Marketing & Business Development
View Marketing & Business Development ResourcesUnderstanding your customers and marketing and adapting to changes in business development processes is essential for staying competitive. By leveraging these shifts, you can effectively promote your business to customers and uncover new growth opportunities allowing you greater flexibility to implement other management changes such as innovation and collaboration.
If more than 30% of your revenue comes from a single source, now is the time to innovate. Effective marketing and business development efforts should always aim at generating new, sustainable, and profitable revenue streams to enable your business to successfully navigate change.
With access to our extensive resource library, you’ll learn the foundational elements of utilising marketing for business development. Our e-learning modules and video content will guide you through creating a robust marketing strategy, emphasising the importance of understanding your customers, your market, and how product knowledge plays a vital role in any development model.
Marketing and Business Development
Supporting Marketing and Business Development Goals
Video
2 minutesMarketing and Business Development
The Difference Between Sales And Business Development
Video
Marketing and Business Development
Business Marketing Strategy Development
Video
Marketing and Business Development
How To Perform A SWOT Analysis
Video
Management Assessment